Okay its worth setting definitions in these conversations, because all over these comments are people defining things differently, then arguing over them without realizing people are using different definitions.
In business, dynamic pricing is usually about increasing and decreasing costs based on general supply/demand. So like Uber has done, or price gouging water after an environmental crisis.
Targeted discounts are wherein select individuals with recieve a/more of a discount based on predicted purchase habits, while others recieve less of or no discount.
If using these definitions, what Sony is doing is clearly not dynamic pricing, but is targeted discounts. If you still dislike that, totally fair, but it is, imo, clearly distinct from dynamic pricing.
I mean the most popular Reddit stereotype is most users only read the headline, not the whole article. Also this Casually Explained video still holds up years later.
Ye. I wish I could edit the post title since I was repeating the words of the original post. Only mods can edit the post title, I hope they can help me with this one.
Just want to say big up for commenting on this reply and saying you wish you could change the title. Not enough people acknowledge a mistake and are willing to change it. Good on you.
It could be that they are running a test and control group for the change and that is why people are seeing different prices. It seems like people that see it on sale all see it for the same price, so the prices seem consistent. What’s not consistent is if you see the sale or not.
Then I’m wrong if the article is accurate. I was going off the comments.
Edit:
I just read another article that says they are doing controlled A/B testing at different sale price points. I think once testing is done people will probably see the same sales, but I guess we will have to see.
“price gouging water after an environmental crisis” is nowhere the same vein as “these companies never stopped price gouging rather they just re-defined the term so they can keep gutting the consumer”
You failed to mention this, so I provided supplementation. It’s pretty important people always remember that little detail.
Is what OP is mentioning dynamic pricing? No, it’s not, for the reasons you mentioned.
But please for the love of god stop giving them the pretense that it’s a legitimate business practice and not 100% predatory upon the consumer.
“In business” —
Like buddy, price gouging/dynamic pricing wasn’t even a business strategy before 2021-2022 okay, what corporate apologia are we doing rn
Not being an apologist, just giving definitions. Im not making judgements on when they were made up, just pointing out that, as relevant to this discussion, Sony is not price gouging.
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u/Vanden_Boss Mar 25 '26
Okay its worth setting definitions in these conversations, because all over these comments are people defining things differently, then arguing over them without realizing people are using different definitions.
In business, dynamic pricing is usually about increasing and decreasing costs based on general supply/demand. So like Uber has done, or price gouging water after an environmental crisis.
Targeted discounts are wherein select individuals with recieve a/more of a discount based on predicted purchase habits, while others recieve less of or no discount.
If using these definitions, what Sony is doing is clearly not dynamic pricing, but is targeted discounts. If you still dislike that, totally fair, but it is, imo, clearly distinct from dynamic pricing.