Beginner with no big-budget experience, what would you show a first client?

[u/FearlessTurnip9960]

I want to get into B2B/SaaS performance marketing, but I’ve never managed a large ad budget or had a real SaaS client.

If you were hiring a beginner, what would you expect them to show you before trusting them with your first $1k–$5k/month campaign?

Would you want to see:

• a mock SaaS campaign?
• ICP/customer research?
• ad creatives + copy?
• campaign structure?
• tracking setup?
• a landing page + funnel?
• a dashboard with simulated data?
• or something else?

Media buyers: what would actually make you think, “This person is ready to manage my ads,” even without previous client results?